Supporting Account Guide
Context
- What is your product and what other products are you competing with?
- What conventions (rules) apply to products similar to yours? Think in terms of both presentational features and content.
- If you did any research what did you do and what did you find out? How did it help you with your own work?
Product
- Title - Why did you choose this, what is it associated with and why is that important for this product and industry?
- What colours did you use and what are their relevant connotations?
- What images did you use? What attitudes, moods or impressions do they form about your product?
- If you used any text what tone did you employ? (For example, conversational, excited, persuasive.) Also, why did you use that tone?
- Did you make any changes to your product? If so why?
Audience
- What audience is your product aimed at? Discuss age, gender and background.
- Why would your target audience consume the product you have created? Think about:
- what they enjoy doing
- whom or what they aspire to be like
- what they would associate with the product
